SEO - Search Engine Optimization

It’s Here: The Finalized MozCon 2017 Agenda

Last Updated: May 25, 2017

Posted by ronell-smithThat sound you hear is the coming together of MozCon 2017. [You can hear that, right? It’s not just me.] With less than two months to go, most of the nuts and bolts of the event have been fastened together to create what looks to be one of the strongest MozCons in history. Yeah, that’s saying a lot, but once you’ve perused the speakers’ lineup, we’re sure you’ll agree. MozCon has a rich tradition of bringing together the best and brightest minds in digital marketing, creating a place for individuals across the globe to learn from top-notch speakers, network, share ideas, and learn about the tools, services, and tactics they can put to use in their work and their business. As a bonus, attendees also get to enjoy lots of snacks, coffee and lots and lots of bacon. Also, this year we’ll offer pre-MozCon SEO workshops on Sunday, July 16. Keep reading for more info. You will, however, need a ticket to attend the event, so you might want to take care of that sooner rather later, since it always sells out: Buy my MozCon 2017 ticket! Now for the meaty details you’ve been waiting for. The MozCon 2017 AgendaMonday08:00–09:00amBreakfast 09:00–09:20amWelcome to MozCon 2017 Rand Fishkin, Wizard of Moz@randfish Rand Fishkin is the founder and former CEO of Moz, co-author of a pair of books on SEO, and co-founder of Inbound.org. Rand’s an un-save-able addict of all things content, search, and social on the web. 09:20–10:05amHow to Get Big Links Lisa Myers, Verve Search@LisaDMyers Everyone wants links and coverage from sites such as New York Times, the Wall Street Journal, and the BBC, but very few achieve it. This is how we cracked it. Over and over. Lisa is the founder and CEO of award-winning SEO agency Verve Search and founder of Womeninsearch.net. Feminist, mother of two, and modern-day shield maiden. 10:05–10:35amData-Driven Design Oli Gardner, Unbounce@oligardner Data-Driven Design (3D) is an actionable, evidence-based framework for creating websites & landing pages that will increase your leads, sales, and customers. In this session you’ll learn how to use the latest industry conversion data to inform copywriting and design decisions that impact conversions. Additionally, I’ll share a new methodology for prioritizing your marketing optimization that will show you which pages are awesome (leave them alone), which pages aren’t (massive ROI potential here), and help you develop a common language that your teams of marketers, designers, and copywriters can use to work better together to collectively increase your conversion rates. Oli, founder of Unbounce, is on a mission to rid the world of marketing mediocrity by using data-informed copywriting, design, interaction, and psychology to create a more delightful experience for marketers and…

Source: It’s Here: The Finalized MozCon 2017 Agenda

About the author / 

S K Routray

S K Routray is a computer science graduate and Co founder at Gracioustech.com. He worked as a Online Marketing lead at many MNC Companies. He has passion for writing on SEO techniques, Social Media Marketing and digital marketing techniques. If he wasn’t an online marketer, he'd take his love for food and become a great chef cum hotel entrepreneur. Join NAS Writers team to write for NAS.

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