SEO - Search Engine Optimization

Why We Only Accept 1 Out of Every 10 Guest Blog Pitches

Last Updated: March 3, 2017



Posted by BopDesignThis post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The author’s views are entirely his or her own and may not reflect the views of Moz, Inc.[Estimated read time: 6 minutes] We’ve been pitched a blog post about hoverboards. While hoverboards are pretty cool and I’d like to own one, our business and our blog have absolutely nothing to do with hoverboards. Why did we get pitched a post about hoverboards? Most likely because the person pitching the post saw we have a decent domain authority and they wanted to get a piece of it by getting a backlink from us. I’m sure their blog post on hoverboards would have been very interesting, but it likely would have caused our audience of B2B marketing professionals to scratch their heads in confusion. We know who we are, and who we are not We are a boutique digital marketing firm that focuses on creating websites and providing content marketing services. Writing about anything else doesn’t provide value for our brand. Over the past eight years, we’ve built up the blog on our website writing (mostly) weekly posts about all aspects of web design and digital marketing. This blogging strategy has enabled us to add two to four new blog posts to our website each month. Our main goal has always been to provide our clients and prospects with helpful, actionable information that helps them do their…

Article Source: Why We Only Accept 1 Out of Every 10 Guest Blog Pitches

About the author / 

S K Routray

S K Routray is a computer science graduate and Co founder at Gracioustech.com. He worked as a Online Marketing lead at many MNC Companies. He has passion for writing on SEO techniques, Social Media Marketing and digital marketing techniques. If he wasn’t an online marketer, he'd take his love for food and become a great chef cum hotel entrepreneur. Join NAS Writers team to write for NAS.

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